Friday, September 6, 2013

Analytix Mobile Handset Usage (MHU) Survey 2012-2013

Today, almost everybody has a mobile phone. We use it to make calls, text people, click photos, make videos, listen to music, play games, surf the internet, connect socially and what not! In fact, it has become an indispensable tool. Without it, life seems worthless.

So, we asked mobile phone users about their handset usage. Our motive was to study the usage of mobile phones among the users, analyzing and providing mobile phone usage behavior data. How often are they using their mobile phones? What they use it for? How much addicted they are?

But, the main question is, can they really live a day without their mobile phone? Let’s find out.

Here is an awesome infographics of the survey designed by Sankalp Sinha:

You can also download the whole report of the survey (pdf version) which contains detailed information of the sample size,  methodologies used, mobile handset market scenario, other key outcomes and consequences of using mobile phones. And at last, an appeal from Kartavya, a Non-Governmental Organisation which is helping many underprivileged children living in slums and villages realize their dream by providing free and high quality education near college campuses.

Download the whole Analytix Mobile Handset Usage (MHU) 2012-2013 report (pdf version).

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